Some timely thinking from Sean’s Idea Kitchen on the the timeliness and longevity of content and attention in Social media.
This makes some excellent points:
- Twitter is right now
- Social Sites have a little more stickness to them when it comes to events
- Email is queued naturally, but doesn’t need your attention right now
- Forums have longevity which can be searched or deal with issuses in the happening right now
- Blogs have the ability to address the “now” as well as act as a great resource
For the full post click here.
With this, the position of websites, micro-sites and general advertising campaigns must also be considered.