Bargains on Twitter – every Friday

Been working on a project to see how retailers are using the Internet to promote their sales.

A quick scan via Raven shows that activity seems to pick up on Friday.

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A more detailed analysis shows that retailers have been experimenting with offers over different dates and times. I am sure there is some level of category specific behaviour at play here as well, but in the main the volume of bargain offers increases on a Friday after lunch-time.

What does this say about office productivity after the Friday lunch ? 🙂

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